Viral mode · format
Swiss grid poster
Strict modular grid, monochrome photo, one accent colour, product on a solid block.
Rendered by ads.fan from one product photo — no filming, no studio. Your ad is built inside the same world; your product keeps its real shape and size.
The example
“This nib feels sharper every page”
Rendered for Draft Fountain Pen
5-second hook · 5 credits
What the director is told
A poster built on a visibly disciplined modular grid in the Swiss International Typographic Style: warm off-white paper ground, black, and exactly one accent colour taken from the brand. One extreme editorial close-up of the product's defining detail — or of the creator's feature it acts on — fills the largest module, monochrome, aggressively cropped, with honest skin or material texture and no retouching to plastic. The product stands vertically on a solid accent-colour block in a lower module as a straight commercial product photograph with a true contact shadow; a small before-and-after pair and one small archival monochrome city detail sit in their own modules; thin rules divide the rest. Flush-left, asymmetric, mathematically aligned, generous empty space, no decoration, no gradients, no lettering in the image — the studio sets the huge grotesk headline and the numbered notes afterwards, so leave the headline band empty.
This is the brief every shot is written to. Your product replaces the example's; the world stays.
Facts
- Works as: Ad image
- Puts a creator on camera
- First frame checked for the product before filming
Similar formats
“These make every outfit look finished”
Editorial coverMagazine-cover composition: bold colour field, room for huge type.
Rendered for Solano Sunglasses · with Valentina Cruz
Ad imageMake one like this“Forty square meters, cleared in 15 minutes”
Big metaphorThe benefit becomes physical in the world: one idea you get in a second.
Rendered for Aero Air Purifier
Ad imageMake one like this
Flagship posterSplit colour field, hero product anchored low, supporting shots on a diagonal.
Rendered for Scorch Hot Sauce
Ad imageMake one like this“This denim feels way heavier than it looks”
Fashion editorialLuxury campaign portrait: sculptural prop, halo light, champagne palette.
Rendered for Linea Denim Jacket · with Ayla Demir
Ad imageMake one like this
Questions
FAQ
Good questions
Can I use a creator with a viral format?
Five formats put a creator on camera — editorial cover, selfie vlog, unfiltered selfie, beauty demo and fashion editorial. The rest are product-led, so the creator step disappears.
Do the formats work for ad images too?
Most do. In the wizard the image looks show the formats that make sense as a still, including three that only exist as images: the flagship poster, the step-by-step grid and the 3-view product sheet.
Will my product look like the example?
The world will; the product will be yours. Every recipe keeps the product exactly as photographed, and the first frame is checked for it before filming.